Eau de Fleurs Neroli is one of the triple lists of perfumes from the famous Chloe brand. The challenge for the perfume is to retain a certain level of individuality and spice in a brand market that is normally associated with the unremarkable. It remains to be seen whether this single note perfume has been successful in its mission. Some people have argued that for Chloe success is primarily about making many sells. The brand distinction is of secondary importance.

The Brand

The Chloe brand purports to target the young market. Apparently the people who wear Chloe products will be part of the fashionable set but at the same time will be able to carry off casual attire. The brand is essentially straightforward without any serious complications. Their perfumes tend to sell rather well although some people have accused them of being bland and uninspiring. This is a deadly accusation to level at a perfume.

The Fragrance

The notes for the perfume include some clary sage and tonka bean. This is then followed by white musk, amber and mandarin. The development section has orange, rosemary, neroli, peony, and cedar. The fragrance list may appear to be elaborate but the truth is that the fragrance finale is rather plain like a bar of cosmetic soap. However this is not to say that it is unpleasant. On the contrary some might say that the pleasantness might be well balanced by a stringent note somewhere in order to take the perfume to the next level.

The Packaging

I like the simple and rather straightforward packaging on this perfume. It is in keeping with the general ambience of both the Chloe brand and the specific perfume. In particular the contrast between the grey cover and the pale golden liquid is appealing to the naked eye.

General Customer Feedback

Customers felt that the perfume delivered fundamentally on what was expected of Chloe. This is a great perfume for someone who is on a budget and wants something practical for normal occasions. It is not the kind of perfume that will make the user go dizzy. The perfume is pleasant but not really remarkable.

Popularity: 5% [?]